First Choice Roofing serves Newmarket, ON and the surrounding area. Ask its customers and you’ll hear about punctuality, professionalism, workmanship. It carries an N49 Trust Score of 56.4/100 across our 10-factor review.

Why this 56.4/100 trust score — the facts behind each pointThe facts behind your trust score
Trust Score56.4/100
Google Reputation
6.9/14

4.9★ from 39 Google reviews

Rating4.9★ from 39 reviews
3.4
Volume39 total Google reviews
2.2
Recency (last 90d)1 review in the last 90 days
0.6
Velocity (per month)~0.7 reviews/month over the trailing year
0.6
Multi-Platform Reputation
6.9/10

Rated on 3 platforms — Google 4.9, HomeStars 3.6, Facebook 5.0; 1.4-star spread between them

Website Quality
4.3/5

Has a website and a published email on its own domain

HTTPSHTTPS enabled
0.5
Mobile + Core Web VitalsPageSpeed not run for this business
n/a
Contact email on fileContact email on file (info@first-choice-roofing.com) — via website
0.8
Page presenceFound: about, contact, reviews
0.8
Schema.org LocalBusinessPublishes LocalBusiness / Plumber schema.org markup
0.5
Content depthRich content (1,859 chars on home)
0.4
Safe BrowsingClean — no Google Safe Browsing flags
0.8
Local SEO Visibility
8.1/12

Ranks #6 in Google Maps local results for Newmarket

Business Longevity
8.8/12

~4.9 years on Google Maps (from total-reviews ÷ monthly rate)

Awards & Recognition
3.6/12

Not on Three Best Rated / BBB

Brand Strength
5.1/10

~51 reviews across 3 platforms

Service Area Coverage
5/10

Single Google Business listing — no multi-area signals

Consumer Trust Indicators
6.6/10

On 2 extra platforms; reachable by website, email, phone

Social Media Presence
1.1/5

1 platforms linked: Facebook · ~1 Facebook reviews

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4.9

39 Reviews

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J

By J-P D on Jan 9, 2026 Verified by Google

This is my second fantastic experience with this company. My first time many years ago was for a leaking roof emergency repair (followed by a required new roof). First Choice were the only ones willing to do the emergency work and then got me booked in for new roof at the start of their season. I’ve been talking about them ever since. I was so impressed with their service.

Well fast forward many years later, in a new house with the old problem! Steve was the only one again willing to come out and take a look at my roof. Super kind. Very helpful. Fantastic service. I would honestly say this must be the only company to choose for roofing. They are a prime example of how to run a business that can be trusted. Thank you. I’m grateful for the work done and the level of customer service!

J

By J-P D on Jan 9, 2026 Verified by Google

This is my second fantastic experience with this company. My first time many years ago was for a leaking roof emergency repair (followed by a required new roof). First Choice were the only ones willing to do the emergency work and then got me booked in for new roof at the start of their season. I’ve been talking about them ever since. I was so impressed with their service.

Well fast forward many years later, in a new house with the old problem! Steve was the only one again willing to come out and take a look at my roof. Super kind. Very helpful. Fantastic service. I would honestly say this must be the only company to choose for roofing. They are a prime example of how to run a business that can be trusted. Thank you. I’m grateful for the work done and the level of customer service!

G

By Glenn DSilva on Oct 17, 2025 Verified by Google

Very impressed with their professionalism and the quality of their work. I was put in contact with them through the manufacturers website. When I got the quote I had some questions and Steve explained everything to me. We upgraded to the IKO Dynasty shingles, no high pressure sales tactics, and they look fantastic. It was a 2 day job and they cleaned up after each day and you would not have known that they had been there. I would highly recommend the First Choice Roofing Team.

G

By Glenn DSilva on Oct 17, 2025 Verified by Google

Very impressed with their professionalism and the quality of their work. I was put in contact with them through the manufacturers website. When I got the quote I had some questions and Steve explained everything to me. We upgraded to the IKO Dynasty shingles, no high pressure sales tactics, and they look fantastic. It was a 2 day job and they cleaned up after each day and you would not have known that they had been there. I would highly recommend the First Choice Roofing Team.

W

By Wanda Hickey on Aug 16, 2025 Verified by Google

We had our roof shingles done this week and we're very pleased with the work and the price.
The crew came on time, worked very efficiently, did a great job and the clean up was immaculate!
Thanks Steve and crew for the great work. Definitely a great company. I highly recommend them.

W

By Wanda Hickey on Aug 16, 2025 Verified by Google

We had our roof shingles done this week and we're very pleased with the work and the price.
The crew came on time, worked very efficiently, did a great job and the clean up was immaculate!
Thanks Steve and crew for the great work. Definitely a great company. I highly recommend them.

S

By Shad Azar on Jul 17, 2025 Verified by Google

I called First Choice Roofing today because a few shingles had come loose on my relatively new home—likely due to wind and natural settling. I spoke with Garrett, who was extremely helpful right from the start. I emailed him a few photos of the roof (taken from the ground), and he gave me a quote on the spot. To my surprise, he showed up within the hour.

With thunderstorms in the forecast, I was genuinely worried about water getting in, so I can’t express how grateful I am for the fast response. Garrett took his time, explained the work he did, and made sure everything was sealed up properly. The level of care and professionalism was top-notch. I wouldn’t hesitate to recommend First Choice Roofing—they truly live up to their name.

S

By Shad Azar on Jul 17, 2025 Verified by Google

I called First Choice Roofing today because a few shingles had come loose on my relatively new home—likely due to wind and natural settling. I spoke with Garrett, who was extremely helpful right from the start. I emailed him a few photos of the roof (taken from the ground), and he gave me a quote on the spot. To my surprise, he showed up within the hour.

With thunderstorms in the forecast, I was genuinely worried about water getting in, so I can’t express how grateful I am for the fast response. Garrett took his time, explained the work he did, and made sure everything was sealed up properly. The level of care and professionalism was top-notch. I wouldn’t hesitate to recommend First Choice Roofing—they truly live up to their name.

M

By Melissa Cabiya on Oct 26, 2024 Verified by Google

My uncles had recommended Vinny and his crew to us because they had worked together and were very impressed with his work. Vinny was amazing to work with, easy going and very professional. I would highly recommend him to anyone looking to have work done on their roof!

M

By Melissa Cabiya on Oct 26, 2024 Verified by Google

My uncles had recommended Vinny and his crew to us because they had worked together and were very impressed with his work. Vinny was amazing to work with, easy going and very professional. I would highly recommend him to anyone looking to have work done on their roof!

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First Choice Roofing 4.9 out of 5.0 based on 39 user reviews.

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